Film,
Field notes: festival audiences
We talked to 140 people between screenings at three regional film festivals. Early signs: festival audiences choose films by director far more often than by cast.

A short note from our team at three regional film festivals this summer. We interviewed 140 attendees between screenings. A full report will follow once the panel data for the autumn release window is in.
Early signs: festival attendees were far more likely than the wider panel to say they choose films by director rather than by cast.